Read News and Happenings from Land Rover Greensboro

Stay up to date with Land Rover Greensboro! Here, you'll find the latest news and announcements from our dealership, including exciting new vehicle arrivals, upcoming sales events and community initiatives we're proud to support. Whether you're a loyal Land Rover customer or just starting your car shopping journey, we invite you to explore our news and see why Land Rover Greensboro is the Greensboro area's go-to destination all things Land Rover.

Interested in a new Land Rover or used car in Greensboro? Browse inventory and shop online now. Experience our Easy, Transparent, and Fun car buying experience for yourself!
 Outside aerial view of Land Rover Range Rover dealership in Greensboro, NC

Built for the Challenge: Land Rover Greensboro Takes on Defender TReK

Land Rover Greensboro recently took the team beyond the showroom and into the field for Defender TReK 2026, an unforgettable test of capability, teamwork, and determination. The annual competition challenged Land Rover retailer teams with demanding terrain and a series of obstacles designed to put both people and Defender to the ultimate test.

More than a test of driving skills, TReK was an opportunity to strengthen team camaraderie and embrace the spirit of adventure that makes Defender unique. We're proud of our Land Rover Greensboro team for taking on the 2026 challenge and representing Greensboro with determination, enthusiasm, and a true sense of adventure.

land rover Greensboro crew outdoors competing in an obstacle course

Land Rover Greensboro Cigar Lounge Experience: A Night of Luxury, Craftsmanship & Community

Land Rover Greensboro recently hosted an exclusive evening at Havana Phil's Cigar Lounge, bringing together luxury automotive enthusiasts, collectors, and members of the local community for a refined lifestyle experience. The event showcased the latest Range Rover and Defender models in an intimate setting focused on craftsmanship, capability, and connection.

Guests enjoyed premium cigars, curated pours, and meaningful conversation while exploring the innovation and design behind Land Rover's most iconic SUVs. Designed to celebrate both automotive excellence and elevated social experiences, the evening reflected the brand's commitment to luxury, performance, and community engagement.

Thank you to everyone who attended and helped make the Land Rover Greensboro Cigar Lounge Experience a success. 


Storefront of Havana Phil's Cigar Lounge, where a recent Land Rover Greensboro event was hosted  

Land Rover Greensboro Sponsors Local Defender Trophy Competitor

Land Rover Greensboro is proud to support local Discovery owner and Winston-Salem Police Department Captain Timothy Shaun Mabe as he competes in the prestigious Defender Trophy National Qualifiers at Stave Lake, British Columbia. This competition carries forward the legendary legacy of the Camel Trophy-which has deep historical roots in Winston-Salem-by challenging participants to push their physical and mental limits through rigorous driving, engineering, and navigational tests.

More than just a grueling off-road adventure, the journey serves a greater purpose; top performers will advance to the Global Final in October 2026 to collaborate with TUSK on vital wildlife conservation efforts. We invite you to follow along as Tim represents our community on the world stage, embodying the spirit of perseverance and global responsibility that defines the Land Rover brand.

Winston-Salem Police Department Captain Tim Mabe chats with Land Rover Greensboro about the Defender Trophy Competition 

Land Rover Greensboro Delivers 2,500 Books to Bookmarks Organization

Land Rover Greensboro recently took part in the Defender Book Trek, a program that provides reading material to organizations throughout the country. A select group of Land Rover retailers from across the nation were chosen to take part in this purpose-driven, cross-country journey launching from JLR North America.

On October 31, 2025, Land Rover Greensboro was excited to deliver 2,500 books to Bookmarks in Winston-Salem, NC. Bookmarks is a literary arts nonprofit that cultivates community by bringing people of all ages together with books and authors who educate, inspire, challenge, and entertain. Land Rover Greensboro was ecstatic to help increase access to books for children and adults across our community.

Crowd gathers in front of Bookmarks in Winston-Salem as Land Rover Greensboro delivers 2500 books 

An Evening with the Range Rover Sport

Land Rover Greensboro was thrilled to present a private event designed exclusively for our most valued clients. The evening began with an expertly curated dining experience at MACHETE, one of Greensboro's most renowned and innovative culinary destinations.

Following dinner, event participants were chauffeured in the refined comfort of a Range Rover Sport to The Steven Tanger Center for the Performing Arts, where they enjoyed The Rocket Man Show - a dynamic and heartfelt tribute to the music and legacy of Elton John.

We encourage you to read more about this special event and watch a video recap of the exciting event by clicking on the link below.

Range Rover parked in front of Steven Tanger Center for the Performing Arts in Greensboro, NC 
  1. Land Rover Greensboro

    1205 Bridford Parkway
    Greensboro, NC 27407

    • Sales: 336-299-1500
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Get in Touch

  • Contact our Sales Department at: 336-299-1500
  • Monday9:30am - 7:00pm
  • Tuesday9:30am - 7:00pm
  • Wednesday9:30am - 7:00pm
  • Thursday9:30am - 7:00pm
  • Friday9:30am - 7:00pm
  • Saturday9:30am - 6:00pm
  • SundayClosed